Ears, Eyes, Mouth, & Respiratory

With oral health, consistency matters. The goal is to support the mouth daily, not wait until there’s a problem. Clean Mouth, Gums & Breath is powerful support, but it does not replace professional dental cleanings when they’re needed. How to use it:

• Use daily as part of your dog or cat's daily routine
• Add to water , food or apply directly into the mouth (slowly introduce and measure the drops given by weight)
• Stay consistent for best results

This helps create a healthier oral environment over time. When your pet may benefit:

• Bad breath
• Plaque buildup
• Sensitive or irritated gums
• As daily support between dental cleanings

Why it works: A blend of botanicals chosen to gently cleanse, soothe, and support the mouth: Peppermint & Parsley – help freshen breath naturally Goldenseal & Myrrh – traditionally used to support gum health and a clean oral environment Echinacea – supports overall oral tissue health Aloe & soothing herbs – help calm and comfort sensitive gums Together, they help keep the mouth cleaner, calmer, and more balanced, every day.

Some dogs and cats will still need professional dental care, especially with heavy buildup or advanced issues. Your veterinarian can help guide what’s right for your animal.

Cough, Wheeze & Sneeze is designed to gently support everyday respiratory health, helping keep airways clear, calm, and functioning well. If your animal has a diagnosed or ongoing respiratory condition, it’s always best to check with your veterinarian first to make sure it’s the right fit. What it supports:

• Healthy lung and airway function
• A balanced inflammatory response in the nose, sinuses, and lungs
• Clearer, more comfortable breathing
• Overall respiratory wellness

Why it works: A blend of traditional herbs chosen to soothe and support the respiratory system: Mullein & Coltsfoot – help calm and support the lungs and airways Elecampane & Osha – traditionally used to support clear breathing Thyme – helps maintain a clean, balanced respiratory environment Together, these botanicals help the body breathe a little easier—naturally. A thoughtful note: Because this is a potent herbal blend, it may not be appropriate for every pet, especially those with more complex respiratory or health conditions, or those on certain medications. Your veterinarian can help guide what’s best. When to see your veterinarian:

• Persistent coughing or wheezing
• Labored or rapid breathing
• Nasal discharge
• Blue or pale gums
• Any symptoms that worsen or don’t improve

Clean Ears is not a treatment for active ear infections, but it is a powerful way to support ear health and comfort. If there are signs of an infection, it’s important to see your veterinarian for proper diagnosis and care. Where Clean Ears shines is in daily care, early support, and ongoing maintenance. Why pet parents love Clean Ears: It’s made with a thoughtful blend of botanicals chosen to gently cleanse, soothe, and support the ear environment: Calendula & Chamomile – calm irritated skin and help ease discomfort Aloe Vera – hydrates and supports delicate ear tissue Witch Hazel – gently cleanses and helps remove buildup Mullein Oil & St. John’s Wort – traditionally used to comfort sensitive ears Grapefruit Seed Extract – helps keep the ear environment balanced Garlic infused in Olive Oil – supports overall ear wellness Together, these ingredients help create a cleaner, ear environment, one that’s less inviting to buildup and imbalance.

What Clean Ears does NOT do:

• Treat active bacterial or yeast infections
• Replace veterinary diagnosis and treatment
• Address underlying causes of chronic ear problems

Best used for: Regular ear maintenance After swimming or bathing During allergy season Supporting ears after veterinary care When to see your veterinarian: If you notice redness, odor, discharge, swelling, head shaking, or sensitivity—those are signs your pet needs medical attention.

• Red, inflamed ears
• Strong odor
• Discharge (yellow, brown, or bloody)
• Head shaking or scratching
• Pain when ears are touched

Best use:

• Regular maintenance: 1-2 times weekly
• After swimming or bathing
• During allergy season when ears may be more prone to issues
• After veterinary treatment, as ongoing prevention

Key ingredients: Calendula, chamomile, witch hazel, aloe vera, grapefruit seed extract, mullein oil, St. John's wort, garlic in olive oil.

Clean Eyes is a gentle, effective way to care for the delicate area around the eyes, helping keep it clean, calm, and comfortable. But it should not be added directly into the eye. How to use Clean Eyes: Shake well Saturate a cotton ball Gently wipe away debris from around the eye Pat the area clean Use daily as needed What it’s for:

• Cleansing and removing discharge around the eyes
• Helping reduce tear staining
• Soothing delicate skin
• Supporting a clean, balanced eye area with botanicals like lavender, eyebright, and aloe

What it’s NOT for:

• Treating eye infections or injuries
• Flushing the eye itself
• Moderate to severe eye issues

When to see your veterinarian:

• Redness in the eye itself
• Cloudiness or color changes
• Squinting or pawing
• Yellow or green discharge
• Any injury to the eye

Key ingredients: Lavender hydrosol, eyebright infusion, aloe vera, grapefruit seed extract

Vital Eye is designed to support normal visual function and long-term eye health, but it does not reverse cataracts or cure eye disease. And importantly: this is an oral formula. Do not put it directly into the eye. What it supports:

• Overall eye health and visual function
• Antioxidant support for aging eyes
• Occasional eye sensitivity or environmental stress
• Long-term support for maintaining healthy vision

Why it works: A blend of botanicals chosen to nourish and protect from within: Lycium Berry (Goji) – rich in antioxidants that help support retinal health Bilberry & Ginkgo – support circulation and antioxidant protection for the eyes Eyebright – traditionally used to support overall ocular health Together, they help protect, nourish, and support the eyes over time. What it does NOT do:

• Reverse cataracts or lens opacity
• Restore lost vision
• Treat glaucoma, infections, or eye injuries
• Address conditions like conjunctivitis (pink eye)

When to see your veterinarian: Eye issues can progress quickly, don’t wait if you notice:

• Redness or inflammation (including conjunctivitis)
• Cloudiness or changes in the eye
• Discharge (yellow, green, or excessive tearing)
• Squinting, pawing, or signs of discomfort
• Any sudden vision changes

Best for:

• Daily eye health support
• Senior pets
• Pets needing extra antioxidant support for the eyes
• Long-term maintenance, not acute conditions

If your dog or cat has any diagnosed eye condition or is experiencing changes in vision, your veterinarian (or a veterinary ophthalmologist) should guide care.

We source our ingredients globally and intentionally, because quality isn’t about one place, it’s about how it’s grown, handled, and held to standard. How We Choose Ingredients

• Many herbs are wildcrafted or thoughtfully cultivated
• Every ingredient is selected for its purity, consistency, and purpose
• We work with partners who meet our expectations for quality and integrity

Our Standards Before anything goes into a product, it must meet strict requirements for:

• Identity - exactly what it should be
• Purity - clean and free from contaminants
• Quality - consistent and effective

Our Commitment

• NASC Quality Seal (where applicable)
• Certified B Corporation™ - committed to people, animals, and the planet
• Veterinary formulated with decades of experience behind every product

Where Our Products Are Made

• Our Apothecary herbal remedies are crafted in Vermont with our Master Herbalist

Sourced with intention. Crafted with care. Held to one standard: ours

Our gentle, botanical care products are designed to support skin, ears, and eyes in a more natural way.

Here's how each product is labeled:

Clean Ears Ear Wash

• Labeled for dogs only
• Not labeled for use on cats

Clean Eyes Eye Wash

• Labeled for dogs only
• Not labeled for use on cats

Skin Herbal Relief Balm:

• Labeled for both dogs and cats
• For topical use only
• Apply a thin layer and monitor licking

If you're looking for cat-safe options, the Herbal Relief Balm is the product in this line that's labeled for cats. For ear or eye care, we recommend speaking with your veterinarian about the right approach for your cat.

When in doubt, your vet is always the best resource.